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Victory Athletics Spirit Welcomes Jordayn Ford as Brand Manager

Victory Athletics Spirit Welcomes Jordayn Ford as Brand Manager

[FLOWOOD, MISSISSIPPI] — Jordayn Ford joins Victory Athletics as Brand Manager, bringing close to two decades of experience in the gymnastics and cheerleading industries.  Ford will be driving sales and marketing efforts in the company’s equipment and product division aiming to build brand awareness across all sports Victory serves. 

With their own line of innovative equipment and distributing almost every other well-known equipment brand in sports training, Victory takes pride in designing, manufacturing and distributing safe, high-quality products to athletes and gym facilities in a range of sports.

As part of an aggressive expansion strategy for Victory, Ford will be part of a team working to solidify the company’s presence as a major player in the sporting equipment industry – further developing the brand within cheer and dance as well as opening up new opportunities in other sport segments.

“I’m ready to activate this growth plan with Victory Athletics Spirit and elevate their profile in providing the best products and equipment for athletes all over North America. With a degree in Kinesiology, it’s genuinely exciting to work with a company that is constantly innovating to provide better equipment for athlete safety and progression. I have always been impressed with Justin Stricklin’s reputation in the cheer and gymnastics industries, and I am proud to be associated with a company that focuses not only on product excellence, but also in exceptional customer service.” said Ford.

“Over the last decade, I’ve focussed on building a strong company with a dedicated team at its foundation. As we begin a new phase of growth and expansion, I’m confident that Jordayn is the right person to expose our brand in new markets while keeping the same quality of service our customers expect from the VA Spirit family.” said Justin Stricklin, Owner and President of Victory Athletics Spirit.  

About Victory Athletics Spirit

Victory Athletics Spirit is an American-owned manufacturer of sports equipment. Serving the North American gymnastics and cheerleading market for 13 years, and now also working with martial arts, wrestling, dance, yoga, fitness and other sports with unique equipment and protection requirements, VA Spirit is committed to the safety, enjoyment, and advancement of athletes nationwide.